Welcome to 72pixels.com

I create websites that are easy on the eyes and simple to use. I design around what your needs are — I listened.

Hello, I'm Paul Consiglio, Art Director, Graphic + Web Designer, Consultant, and Photographer. My website, 72pixels.com, consists of just some of my recent work that I can share with you. Just turn off that television, put down the bag of chips and make contact already!

How do I approach a project?

I listen carefully without any interruptions. If what is interpreted is clear within the first few minutes I usually have an answer to the problem before the conversation is finished. If not, this means we spend more time assuring the client what the best solution to their situation/problem is and how it will be achieved in the most fulfilling, simple way. I'm actually putting your visiting, potential customer first, so the information you give me is of utmost importance in web optimization.

72pixels Philosophy:

Keep it Simple — achieve what the visitor/shopper came to do with minimal effort. Online visitors will not stay on a page that is overwhelming with too much information and bad navigation - get to the point. The site is there to give them enough information or to make the deal appetizing. Stick to key messages whether if involves images, copy writing, and keywords - all with the aspiration of MINIMALISM.

If you have any ideas you want to discuss, send them my way and I'll have a look.